Poole Lighting: B2B eCommerce Kundenreferenz

Poole Lighting verbessert Umsatz, Effizienz und Service mit der Multi-Site-B2B-E-Commerce-Plattform TrueCommerce

Stellen Sie sich Folgendes vor: Sie sind ein Beleuchtungshersteller, der mehrere einzelne Handelsunternehmen betreibt, die auf unterschiedliche Marktsegmente ausgerichtet sind und die alle eine gemeinsame Philosophie haben: schnelle Markteinführung, zuverlässige Produktqualität und umfassende Kundenbetreuung.

But, although Poole Lighting had been utilising B2B eCommerce through the TrueCommerce platform for many years, the continued diversification of its brands led to a rethink in terms of the company’s eCommerce strategy.

So, after realising the business would benefit from a more segmented online strategy, you choose to upgrade to the TrueCommerce multi-site B2B eCommerce platform.

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Now, you’re benefitting from increased online sales, streamlined internal processes and the ability to offer a better service to your clients. Your change in approach to eCommerce and the upgrade to the multi-site solution, has moved your eCommerce capability beyond a simple online ordering platform to a fully functional B2B eCommerce solution.
View more B2B eCommerce case studies from TrueCommerce UK

„The multi-site solution has allowed us to diversify our brands. Without the ability to create unique sites for each brand we would have been restricted in the direction that the brands could go in“

Simon Wood, IT Manager at Poole Lighting