Coterie Baby’s Seamless Transition to TrueCommerce EDI for NetSuite

The Objective:

• Enable seamless handling of growing transaction volumes across multiple sales channels
• Provide reliable and responsive customer support to address issues in an effective and user-friendly manner
• Gain greater control over EDI processes and increased visibility into transactions for faster issue resolution
• Simplify EDI management and improve overall efficiency by reducing time spent troubleshooting

The Solution:

TrueCommerce provided Coterie Baby with a robust EDI solution fully integrated with NetSuite, streamlining the management of their high transaction volumes.

The Results:

• Operational Efficiency: TrueCommerce’s multi-threading capabilities enabled Coterie Baby to seamlessly process over 3,000 orders daily, including high-volume subscriptions.
• Superior Support: Personalized assistance and interactive issue resolution ensured Coterie’s needs were met quickly and efficiently.
• Increased Control and Visibility: Cross-reference tools and mapping features gave Coterie greater visibility into transaction data, allowing for faster issue resolution and optimized EDI processes.
• A Trusted and Repeated Choice for EDI: TrueCommerce is the continued choice and favorite for Coterie’s head of technology, reinforcing its reliability, efficiency, and ability to streamline EDI operations across multiple companies.

About Coterie

Coterie offers premium diapering products designed for parents who prioritize both performance and safety. Its diapers and wipes are crafted to be ultra-soft, absorbent, and gentle on sensitive skin, all while being made without harmful additives like fragrances, dyes, and parabens. Coterie prioritizes responsibly sourced, plantbased materials whenever possible, upholding their commitment to highquality, safe products while being mindful of sustainability.

Optimizing Operations with TrueCommerce EDI

Switching to TrueCommerce was an obvious choice for Coterie. Both Amanda Brislin, NetSuite Delivery Manager, and Rajiv Unnikrishnan, Head of Technology, had firsthand experience with TrueCommerce and knew its solutions could address the challenges they were facing with their former provider. Rajiv, who worked with multiple EDI solutions throughout his career, was particularly familiar with TrueCommerce’s strengths. Uprooting technology is no easy feat, but Unnikrishnan’s experience with TrueCommerce made the transition an easy choice. As he explained, “Having worked with multiple EDI solutions throughout my career, TrueCommerce has consistently stood out as the most reliable and user-friendly option. I’ve made the switch back to TrueCommerce more than once because I know they will streamline operations, reduce manual effort, and provide the flexibility we need. It’s a trusted solution that I can rely on, no matter the brand.”

Another major factor in Coterie’s decision to switch was TrueCommerce’s hands-on support. As Brislin put it, “The immense support [your] team provides… It’s easy to get in touch with someone at TrueCommerce, and not just get in touch with them, but someone that’s knowledgeable and will hop on a call, run through a working session with you, and help identify areas for improvement. The account is taken almost personally sometimes by the reps, which I appreciate.”

The company’s NetSuite integration with TrueCommerce was equally impressive. Amanda described the process as “smooth and seamless,” unlike past experiences. For instance, when migrating its SKU structure, Coterie no longer had to submit a ticket and wait for back-end changes to be implemented. Instead, TrueCommerce provides its end users with the tools to make adjustments directly – removing any bottlenecks and decreasing resolution times. “With our previous provider, I had to submit a ticket to change the internal IDs of each SKU,” Brislin explained. “That took a while to get implemented. With TrueCommerce, I just went into the item catalogs and changed them myself.”

The ability to take control of processes and eliminate unnecessary delays made a world of difference for Coterie, allowing it to focus on scaling its operations with confidence and efficiency.

Winning with the Right EDI Provider

Coterie’s transition to TrueCommerce’s Integrated Managed Services EDI for NetSuite highlights the transformative power of selecting the right technology partner. By prioritizing control, visibility, and support, TrueCommerce enabled Coterie to optimize its EDI processes and achieve greater operational efficiency. Brislin shared why she would recommend TrueCommerce, saying, “We made the move to TrueCommerce because we lacked support and the ability to make updates or adjustments ourselves with our previous provider. Everything had to go through someone, which made it significantly more difficult to maintain. TrueCommerce gave us the control and responsiveness we needed, and the transition just made sense.”

Coterie’s experience underscores why selecting the right provider can bea beneficial choice to a company looking to transition as well as EDI users looking for a provider who stands the test of time. Unnikrishnan’s experience with TrueCommerce and his implementation of TrueCommerce’s products
within previous companies created a hassle-free transition. His familiarity withTrueCommerce saved the company time and the potential stress of choosing the wrong provider. TrueCommerce offers reliable technology alongside its personalized support, which is the optimal mix for scaling and adapting to
growing demands.